Here are the questions we were asked to answer on our blog for typography:
What are the advantages of a multiple column grid.?
- Multicolumn grids provide flexible formats for publications that have a complex hierarchy or that integrate text and illustrations. The more columns you create on your grid, the the more flexible your grid becomes.
How many characters is optimal for a line length? words per line?
-A line should be approx 12 to 14 inches long. When working with a 9 pt to 12 pt font, a maximum of ten to twelve words or sixty to seventy characters per line would be acceptable.
Why is the baseline grid used in design?
-Baseline grids serve to anchor all (or nearly all) layout elements to a common rhythm.
What are reasons to set type justified? ragged (unjustified)?
-Justifying your text makes a clean shape on the page as well as uses space efficiently. Flush left and jagged right goes along with the organic flow of language and avoids awkward spacing that justifying sometimes creates.
What is a typographic river?
-a typographic river is the space between words in paragraphs that form and connect between lines to form a river-looking space throughout the paragraph. This is distracting and awkward to the reader and should be fixed.
What does clothesline, hangline or flow line mean?
-This is the imaginary line created on a page where the designer decides to "hang" the text from on that page.
What is type color/texture mean?
-Type color is effected by the space in between the lines of text. Smaller lines = bolder type color. Thicker lines = less type color. Texture is created in typography by mixing bold typefaces with thin small ones; creating contrast with your use of type.
Wednesday, November 19, 2014
More about Rinko
1500 words about her:
Rink Kawauchi was born in Shiga, Japan, in 1972. She lives and
works in Tokyo. Kawauchi studied at the Seian University of Art and Design and
graduated in 1993. She started as a photographer on a freelance basis from
1997. In 2001 she launched herself into the photographic world with
the simultaneous release of 3 books, UTATANE, HANABI and
HANAKO, which created an overnight sensation in the photography world in
Japan. In
2002, she was awarded prestigious 27th Annual Kimura Ihei Award for
two of the books, UTATANE and HANABI. Kawauchi has joined and held many group
and solo exhibitions both at home and abroad to date. Since then she has
released a large number of monographs of which the latest addition is Illuminance.
Her images seem simple, but they evoke primal emotions within the viewer. By
paying attention to tiny gestures and incidental details within her environment
she finds the extraordinary within the mundane. The editing within her books is
crucial to her work and the stories she wishes to tell. The photographs show a
large range of emotions and fundamentally address life itself, from the good
all the way to the bad. Her work has been exhibited extensively in solo and
group shows around the world and is in several public collections as the Tokyo
Metropolitan Museum of Photography and Huis Marseille in Amsterdam.
A distinctive trait of her work lies both in the sequence and
the juxtaposition of her images. This editing, she says, “differentiates
between a photograph and an artwork. Seeing two images next to each other opens
up the imagination and gives birth to something else. Flipping through the
pages of the book, it can arouse feelings of excitement, sadness, or
happiness—things that are hard [for me] to do with words.”
In
her photos we see an iridescent diamond; a radiant blue sky; an elderly woman
making onigiri; an infant suckling on a mother’s breast. At first
glance, her photographs seem simple. But her talent lies in the way she is able
to evoke the primal in all of us: a depth of raw human emotion. “It’s not
enough that [the photograph] is beautiful,” says Kawauchi. “If it doesn’t move
my heart, it won’t move anyone else’s heart.”
I
was so excited to discover the elusive and internationally renowned Japanese
photographer Rinko Kawauchi’s diary on Tumblr, filled with
images shot with her cellphone. Due to Instagram, I have been drawn to cell
phone photos taken by people I admire, because I am often curious about what
they find interesting in their surroundings in an untouched and honest way. Rinko’s
Diary
is filled with personal images that bring light to her ability of finding
beauty in everyday details and transient wonders.
Below
is an interview from
1. Miss Kawauchi, your photos bring me into a world of quiet
contemplation, your camera captures the most intricate details of every day
life, transforming the ordinary into the extraordinary and revealing a lyrical
rhythm to our daily lives and surroundings. Before I go into your motifs and
motivation, may I start by asking you what cameras you use?
My favourite camera is the Rolleiflex. The reason why I like the
Rolleiflex so much is because every aspect of it, the soft quality of the lens,
the feeling of it in my hand, the clicking of the shutter, feels just right.
But I also use normal compact cameras as well because some things can only be
taken with a compact camera. I love that moment when I feel something and press
the shutter.
2. Do you insist upon a certain kind of form of printing? For
example, you often print your photos in a square format, is there a reason why?
The
reason why I print in a square format is because the Rolleiflex camera which I
use is a 6 x 6 camera. I dislike trimming photos because I when I take pictures
I am taking them through a 6 x 6 lens and therefore from a 6 x 6 point of view.
But I really like the square format it is a world that is neither vertical nor
horizontal. Not being pulled by either feels like a world to me.
3. What do you actually like about photography?
I was comfortable with it the moment I held my first camera.
Also, there is a kind of positive chemistry between me and taking photos …I
think I really like the idea of cutting out a moment in time…it is almost like
fulfilling a hunting instinct for me. By fulfilling this need I get a feeling
of satisfaction. For example, I think its similar to going shopping, the
feeling of going to get something is a really comfortable task and coming home
and printing the images is very similar to cooking for me. This string of tasks
is very important to my daily life.
4. You do commercial photography as well as your personal
artwork. Can you tell us a little about the relationship between your work in
an artistic and commercial context and about how you negotiate and deal with
both.
At first I had been doing lots of commercial work, but my
manager Mr. Takei encouraged me to spend more time on my artistic work. But
it’s difficult to choose one or the other because if someone where to ask me
whether I work better without commissioned work, that is not always the case.
On the other hand, doing too much commercial work is no good either. But for example, the work I am displaying at the Photographers
Gallery now is what I worked on whilst I worked on commissions and when I look
back on myself, I am really glad that I was able to take so much work side by
side with my commercial work. If I were given lots of time to concentrate just
on my artistic works, I don’t know if I could do it. So for me it is best when
I balance out the job of being a commercial photographer and an artistic
photographer.
5 . I realized, that you take photos with your mobile phone, too
for your online Rinko Diary you write! I find it extremely interesting to
see a professional photographer taking photos on a mobile phone and presenting
them to the public. Can you tell me a bit more about those photos and why you
started the diary?
I thought taking photos with my mobile phone every day would be
quite interesting, It’s a mobile phone camera and I am writing a diary, so I
tried not to make it too artistic. Why I started it is
because I really wanted to do something daily. Even more, I wanted it to be
presented to others because doing something privately doesn’t ever last long,
and going round in circles brings you back to the same place. I also thought that
presenting it on the internet would make it feel live.
I
also think it a really positive activity form me as it is in a sense
therapeutic and helps me maintain my mental health.
6. And I heard that you are taking this diary further by
publishing a book based on it! This also brings me to my next question: you
have a prolific publishing career with 6 major beautiful titles and you tend to
present a lot of your photography in book format. What exactly triggered your
bookmaking career? Was it inspired by any special encounters?
My first photography book was published by Mr. Takei when he was
still at Little More (He is now the president of Foil. Normally, publishing three books at once, especially
photography books is completely unheard of, but he just did it and that was the
beginning Books have always been like a friend to me from a very early age and
when I spoke of my future dream in high school I said that, although I didn’t
know exactly what kind of book it would be, I would publish a book in my own
name one day.
Words on her famous “Illuminance” series from http://www.japantimes.co.jp/culture/2012/06/14/arts/in-the-light-of-rinko-kawauchi/#.VGOux16z5g0
The subjects in “Illuminance” vary: There are flower gardens and
city streets, piles of snow, a rough ocean, even a tiny frog sitting on
someone’s hand — all evoking a certain sense of stillness and beauty. The first
thing visitors may notice is a lack of people. If someone is seen, he or she is
but a hand or a foot.
In the exhibition’s catalogue, Kawauchi is described as an
artist who chooses her subjects as a child would, focusing on small but
fascinating details that are free of heavy symbolism and are reminders of the
wonderful world around us. More often than not, she captures these in a limited
spectrum of cool, pale blues that have become her signature colors.
According to Kawauchi, “Illuminance,” which she started in 2007,
has been in production for the past several years. Every now and then, she adds
or removes parts of the collection. This editing process — how the photos are
chosen, what order to place them — is part of the artistic process and is more
important to her than how or why the photographs were taken in the first place.
“Illuminance” is the scientific word for the measurement of light,
and the essential role light has in producing photographs is always a theme.
But the images in the series also often focus on the remarkable ways light can
transform the world. The series’ main work, a shot taken at the base of a set
of subway stairs, depicts commuters climbing the stairs as a ray of bright
sunlight descends down the steps into the station. The effect, achieved without
any post-production tricks, transforms a mundane scene into a sight resembling
a divine passage to heaven.
7. What exactly do you like about the book format?
Movies
and television offer you a form of time, which is in a sense imposed upon you
and which you can’t really move away from or control. But with books, you can
take them around and look at any part of them at your own pace. This is why, I
can’t stand reading the same book with someone else. For example, I used to
love the Shonen Jump Magazine when I was in elementary school and I hated it when my
brother would try to read the comics while I did. I would say, “Stop
interfering with my relationship with Dragonball!” (ha ha ha) I didn’t want
anyone to interfere with the intimate world created between me and whatever I
was reading. Books are such a big part of my life, they have helped me through
a lot, and that is why I am so happy to be able to have a job where I can make
books
8. Your books are collections of images often put together based
on visual association and I find that these visual associations create space
for engagement, curiosity, contemplation and imagination. How do you decide
upon the composition of your books? How do you make your books flow so
beautifully?
When
I put together a book, I actually I have a conversation with myself. To be more
specific, I begin by printing simply everything that I have recently taken and
which interest me for whatever reason. And then I spread everything on my floor
at home and start by taking an image in my hand. I then choose the next image,
as if I were playing an image association game. I have moments where I say to
myself, “I don’t know why but only this image can be next to this one”, or
“this is a bit too well-coupled”. It’s almost like having some kind of
discovery. In fact, photography is a succession of discoveries. When you take
the photo you have a discovery. Then when you print you have another discovery.
It is as if I am pressing the shutter a second time, because I notice things, I
wasn’t aware before.
9. How did you cultivate your photographic/artistic sensibility?
People often say that I have a child’s eye. For example, I stare
at ants gathering around sugar, or when I seek shelter from the rain, I gaze
upon snails. These are things which you often do when you are a child aren’t
they? I have a very similar sensibility to that.
I
prefer listening to the small voices in our world, those which whisper. I have
a feeling I am always being saved by these whispers, my eyes naturally focus on
small things. Even when I walk around Shibuya, I find myself running towards a
little batch of flowers. I find comfort in them. I think this is a very normal
sensitivity, on the contrary to what people may think, I think its sound. But
of course the world we live in is not only made up of grass growing by the
road, it is composed by lots and lots of other elements and so I do also take
pictures of many other things. Just taking flowers is not interesting. I
experience the world with a feeling of equilibrium and I think it shows in my
works.
Here are a couple more interviews I found of her on youtube:
https://www.youtube.com/watch?v=8n0WUhFQ_cY
https://www.youtube.com/watch?v=5ymxIjPQYF0
List
of 50 words describing Rinko’s Work:
- Airy: open to a free current of fresh air; breezy
- Breathy
- Light: an illuminating agent or source, as the sun, a lamp, or a beacon
- Environmental: the aggregate of surrounding things, conditions, or influences; surroundings
- Sunny
- Sparkly
- Raw
- Radiant
- Simple
- Breathtaking
- Fluorescent
- Carefree
- Lighthearted
- Glowing
- Luminous
- Lustrous
- Humble
- Modest
- Elegant
- Graceful
- Supple
- Smooth
- Clear
- Fair
- Pure
- Rich
- Chaste
- Clean
- Green
- Eco-friendly
- Fresh: not salty, as water.
- Crisp
- Tasteful
- Refined
- Aesthetic
- Appealing
- Pretty
- Unclouded
- Vibrant
- Refreshing: having the power to restore freshness, vitality, energy, etc
- Stimulating
- Energizing
- Revitalizing
- Pleasant
- Uplifting
- Incandescent
- Unsoiled
- Sterile
- Sanitized
- Charming : pleasing; delightful
Fresh-Environmental: Within Rinko’s work, there is a lot of naturalistic, fresh
elements such as the following: plants, water, sunlight, etc.
Airy-Refreshing: Rinko’s work feels very open and breezy, and this creates a
sense of restoration and stimulation.
Light-Charming: It seems that Rinko allows/creates a sense of radiance and
light within her works, and this creates a pleasing and delightful environment.
Pure-Simple: Rinko’s work seems that it is free from polluted matter
and is not overly complicated or elaborate.
Lighthearted-Tasteful: Rinko creates a cheerful and happy atmosphere which
then makes her work quite appealing.
Graceful-Radiant: There is a sense of beauty and elegance in Rinko’s work,
and this allows her work to shine amongst other work.
Monday, November 10, 2014
Rinko Kawauchi
Rink Kawauchi was born in Shiga, Japan, in 1972. Lives and works in Tokyo. In 2001 she simultaneously released a series of three photographic books – UTATANE, HANABI, HANAKO from Little More publisher, which created an overnight sensation in the photography world in Japan. In 2002, she was awarded prestigious 27th Annual Kimura Ihei Award for two of the books, UTATANE and HANABI. Kawauchi has joined and held many group and solo exhibitions both at home and abroad to date.
A distinctive trait of her work lies both in the sequence and the juxtaposition of her images. This editing, she says, “differentiates between a photograph and an artwork. Seeing two images next to each other opens up the imagination and gives birth to something else. Flipping through the pages of the book, it can arouse feelings of excitement, sadness, or happiness—things that are hard [for me] to do with words.”
In her photos we see an iridescent diamond; a radiant blue sky; an elderly woman making onigiri; an infant suckling on a mother’s breast. At first glance, her photographs seem simple. But her talent lies in the way she is able to evoke the primal in all of us: a depth of raw human emotion. “It’s not enough that [the photograph] is beautiful,” says Kawauchi. “If it doesn’t move my heart, it won’t move anyone else’s heart.”
http://www.rinkokawauchi.com/main/biography_eg.html
http://lightbox.time.com/2011/04/11/rinko-kawauchi%e2%80%99s-illuminance/#ixzz3IhAIOE9chttp://www.rinkokawauchi.com/main/biography_eg.html
Sunday, November 9, 2014
3rd Typography Project: Finished
Hello there friends!
Tomorrow I turn in my third typography project. WHAT? For real, where has the time gone? This semester is moving a little too fast for me. I can't keep up!
Anywho, I know y'all are DYING, it's absolutely KILLING you, to see my project. I will just show ya!
For the project I was asked to design two posters about Serifa, a slab serif typeface. From the history of the designer, to the history of the time period it was designed, I reasearched just about as much as I could. From there, I dove into exploring the the appeareance of the font and how it was designed. After gaining lots of reasearch, I began designing posters to highlight Serifa’s specific unique qualities. Two posters were involved in this process: the poster highlighting characteristics, and the poster displaying body text encompassing all of the research I gathered.
Here are the two final posters I ended up with:
Peace and blessins' my friends, peace and blessins.
Tomorrow I turn in my third typography project. WHAT? For real, where has the time gone? This semester is moving a little too fast for me. I can't keep up!
Anywho, I know y'all are DYING, it's absolutely KILLING you, to see my project. I will just show ya!
For the project I was asked to design two posters about Serifa, a slab serif typeface. From the history of the designer, to the history of the time period it was designed, I reasearched just about as much as I could. From there, I dove into exploring the the appeareance of the font and how it was designed. After gaining lots of reasearch, I began designing posters to highlight Serifa’s specific unique qualities. Two posters were involved in this process: the poster highlighting characteristics, and the poster displaying body text encompassing all of the research I gathered.
Here are the two final posters I ended up with:
I learned quite a bit in this project. I gained some general knowledge about typefaces and how to typography labeling, and of course, I learned extensively about Serifa. I feel like a typography genius now! (hah, just kidding.. I'm not quite there yet)
If you'd like to see my process on how I got to these final posters, visit my Behance Page!
Peace and blessins' my friends, peace and blessins.
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